We were thrilled this last time to talk to Dan Englander, in an episode called, "The Death & Bright Future of Marketing Agencies"
There are so many different options across digital and non-digital. Is it possible to have a full service? As nice as it would be to have one agency, one throat to choke, is it feasible for organizations to still have that even when large businesses require big thinking? This is just one question I ask Dan. I also ask him to talk about how companies should think about this and about what he sees with marketing service companies in terms of their ability to find and win big deals.
You'll also hear him share what he sees in terms of their sophistication around sales pipeline strategy. We touch on multichannel marketing and a lot more. Listen in now or read the transcript on our blog.