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We feature the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity and conversion of sales pipelines in any industry. We cover the entire pipeline– demand generation, lead management, sales effectiveness, technology and more– all focused on helping you find, manage and win more business.
Episodes
Jul 8, 2020
Jul 8, 2020
25 min
This week's episode is entitled "What’s Old is New (Again): Timeless (and Pandemic-Proof) Sales Advice from Joanne Black". Joanne is the Founder of No More Cold Calling
I can't imagine a time when referrals or referrals and sales, referrals and business has been more important when channels are shrinking, budgets are shrinking. Joanne's been beating this drum for a long, long time and it's been important and prescient that entire time, and I would imagine she's hearing more from companies right now saying, "How do I build that referral culture?" I ask Joanne why she thinks it's coming up more often now and how has her answer changed or evolved over time?
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Jan 27, 2016
Jan 27, 2016
26 min
- Would you like to reach every key buyer in one call?
- Would you like a consistent stream of qualified leads?
- Would you like a conversion rate of prospect to client of more than 50 percent?
