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We feature the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity and conversion of sales pipelines in any industry. We cover the entire pipeline– demand generation, lead management, sales effectiveness, technology and more– all focused on helping you find, manage and win more business.
Episodes

2 days ago
2 days ago
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Sara Larsen, CMO, and Kaylee Haun, ABM Manager at Wolters Kluwer Health.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don’t miss out!
You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

4 days ago
4 days ago
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Lauren Daley, Director, Marketing Operations, and Jeremy Schwartz, Sr. Manager, Global Lead Management & Strategy at Palo Alto Networks.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don’t miss out!
You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

Friday May 02, 2025
How Revenue-Responsible Marketing “Expands” to Customer Success
Friday May 02, 2025
Friday May 02, 2025
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Nora O'Leary-Roseberry, Director, Digital Success and Leslie Smith, Manager, CS Operations at Conga.
Don't miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don’t miss out!
You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

Tuesday Apr 29, 2025
Five Hidden Threats B2B CMOs Can’t Ignore
Tuesday Apr 29, 2025
Tuesday Apr 29, 2025
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Karen Tran, Principal Analyst, CMO Advisor, Brand Strategy, Forrester.
Don’t miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don’t miss out!
You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

Friday Apr 25, 2025
How AI Agents are Changing How GTM Teams Operate
Friday Apr 25, 2025
Friday Apr 25, 2025
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Jessie Johnson, Principal Analyst, Forrester.
Don’t miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don’t miss out!
You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

Wednesday Apr 23, 2025
Will AI and Self-Service Sales Define the Next Decade of GTM?
Wednesday Apr 23, 2025
Wednesday Apr 23, 2025
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with Rick Bradberry, Executive Partner, Principal Analyst, Forrester.
Don’t miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don’t miss out!
You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

Thursday Apr 17, 2025
How Marketing, Sales, And Product Leaders Can Activate A Perpetual Growth Strategy
Thursday Apr 17, 2025
Thursday Apr 17, 2025
In this special episode of Sales Pipeline Radio from the Forrester B2B Summit 2025 marketplace floor, Matt spoke with John Arnold, Principal Analyst, Forrester.
Don’t miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don’t miss out!
You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

Friday Mar 21, 2025
Friday Mar 21, 2025
Tune in this week for: “Becoming the Most Known and Trusted Brand in Your Market: A Roadmap to Endless Customers” with my guest is Marcus Sheridan, Author of Endless Customers, Keynote Speaker, and Partner at IMPACT.
Don’t miss an episode! Subscribe to Sales Pipeline Radio or tune in live Thursdays at 11:30 PT | 12:30 MT | 1:30 CT | 2:30 ET on LinkedIn (also available on demand). In just 20 fast-paced minutes, host Matt interviews the brightest minds in sales and marketing, delivering actionable advice, best practices, and insights for B2B sales and marketing professionals. Sales Pipeline Radio was recently recognized as one of the 25 Best Sales Management Podcasts and Top 60 Sales Podcasts—don’t miss out!
You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

Thursday Mar 06, 2025
How AI Can Improve Your Marketing Investment Decision-Making
Thursday Mar 06, 2025
Thursday Mar 06, 2025
This week's show is entitled, "How AI Can Improve Your Marketing Investment Decision-Making" and my guest is Chris Golec, Founder and CEO of Channel99.
Tune in to Learn:
-
- Key insights on the evolving role of AI in B2B marketing
- The need for accurate data for AI efficiency
- The balance between human and AI interactions in the go-to-market functions
Listen Now | Watch the video HERE | Read the Transcript on the Heinz Marketing Blog.
Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to [email protected].
Sales Pipeline Radio was recently listed as one of 30 Best Sales Management Podcasts and Top 60 Sales Podcasts
You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! You can even ask Siri, Alexa and Google or search on Audible!

Monday Feb 24, 2025
Show Me you Know Me! Sales Lessons for Modern Times
Monday Feb 24, 2025
Monday Feb 24, 2025
This week's show is entitled, "Show Me you Know Me! Sales Lessons for Modern Times" and my guest is Samantha McKenna, Founder & CEO at #samsales Consulting.
Tune in to Learn:
- The importance of financial preparedness and building a personal brand for first time entrepreneurs
- Why you need to use the 'Show Me You Know Me' method
- What it really takes for a long-term career in entrepreneurship (and what chewing glass and rocks has to do with it).
Listen Now | Watch the video HERE | Read the Transcript on the Heinz Marketing blog.
Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to [email protected].
Sales Pipeline Radio was recently listed as one of 30 Best Sales Management Podcasts and Top 60 Sales Podcasts