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We feature the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity and conversion of sales pipelines in any industry. We cover the entire pipeline– demand generation, lead management, sales effectiveness, technology and more– all focused on helping you find, manage and win more business.
Episodes
Friday Mar 24, 2023
Friday Mar 24, 2023
This week's show is entitled, "How to Build & Scale the Human Side of Marketing" and my guest is Domenic Colasante, CEO at 2X.
Tune in to hear more about:
- The evolution of the marketing function and how people are sourcing that work
- How successful companies are thinking about increase in maturity and complexity of technology
- The talent gap and maturing needs of organizations relative to people process, tools, and media
- What are the things that should be outsourced to agencies?
Watch the video, listen in below and/or read the transcript below on the Heinz Marketing blog (search "Colasante").
I interview the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to [email protected].
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