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We feature the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity and conversion of sales pipelines in any industry. We cover the entire pipeline– demand generation, lead management, sales effectiveness, technology and more– all focused on helping you find, manage and win more business.
Episodes
Friday Apr 15, 2022
Friday Apr 15, 2022
This week's show is entitled, "Future-Proof Demand Strategies That Work" and my guest is Eric Stockton, VP of Demand Generation at Constant Contact.
Tune in to hear more about the relationship between an organization's demand and brand alongside:
- The holistic process of demand generation
- How marketers can convey their contribution and impact to an organization to reduce language friction
- Successes and challenges during an acquisition transition
- Maneuvering tension and prioritization across business units
Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing Blog starting Mon. 4/18/22 at 6am PST (search "Stockton").
Sales Pipeline Radio is produced by Heinz Marketing.
I interview the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to [email protected]. For sponsorship opportunities, contact [email protected]
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